Category Archives - eMarketing

Goals, Funnels and Events

Web Analytics and Conversion Optimization
Ever since starting my journey with SEO and Online marketing I have been a loyal and faithful supporter of Google Analytics, I use this tool


PPC (Pay Per Click) and SEO (Search Engine Optimization)
SEO is the practise of getting your website on the first page of search engine results or SERP’s by using various

The Internet and Entrepreneurship

The Internet and Entrepreneurship
I had to write on this topic as it is the driving force behind my addiction with the Web and Information Technology.
It wasn’t until 2007